Probable Niche

We've identified the niche as mortgage rates.

mortgage rates

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as mortgage rates.

rates, mortgage, mortgages, loans, home, real estate, homes, refinance, news, home loans, mortgage loans, real, credit, mortgage brokers, lenders, home mortgage, year fixed, loan, best mortgage, best's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 20:08 UTC on December 8, 2013. The source was comprised of 20592 characters, of which 16969 are code, leaving an organic character count of 3623. The total word count on the home page is 595. We filtered out 15 numbers, 193 common words, and 14 words shorter than three characters in length, leaving an impact word count of 354. The size of the lexicon (number of unique words) is only 149. We extracted seventeen top keywords, leaving 11.40% above the threshold. The number of phrases above the threshold was 22.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
mortgage rates1611.18%
home loan74.89%
renovation project64.19%
rate highs 64.19%
loan myths 64.19%
home renovation64.19%
better mortgage64.19%
related articles32.09%
spurred mortgage 21.39%
requires hard21.39%
rates requires 21.39%
rate predictions21.39%
poor strat 21.39%
mortgage borrowing 21.39%
lows continued 21.39%
loan type21.39%
home purchase21.39%
hard work21.39%
getting better21.39%
family home21.39%
big impact21.39%
bad decisions21.39%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. mortgages
  2. rates


Source Character Count 20592
Code Character Count 16969
Organic Character Count 3623
Filtered Numbers 15
Filtered Words (Common) 193
Filtered Words (Short) 14
Total Word Count 595
Impact Paragraph Count 359
Impact Word Count 354
Impact Lexicon Size 149


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# a b c d e f g h i j k l m n o p q r s t u v w x y z